Recently, Baidu has added a heavyweight strategic partner, Skyworth, following its cooperation with TCL, Haier, Midea, Lenovo, Xiaoyu at home, and Miji. We all know that Baidu DuerOS is currently the most mature voice interactive product on the market and the most active human-computer interaction platform in the Chinese market. Through its technical advantages in speech recognition, image recognition, natural language processing, and user portraits, Baidu DureOS has enabled one-stop implementation of artificial intelligence in hardware products developed by the enterprise, and solved the shortage of hardware manufacturers' accumulation due to artificial intelligence. However, it is impossible to quickly create a difficult situation with high-quality artificial intelligence experience products, so that it can take the initiative in the competition of product launch speed. On DureOS, Baidu first created more than 200 categories of 10 categories by integrating Baidu's information and service ecosystem with iQIYI, Baidu Search, Baidu Translation, and Maps as its core, enabling users to achieve different scenarios. Instruction control, information query, knowledge application, addressing navigation, daily chat, smart reminder and a variety of O2O life services cover the needs of users in all aspects of smart home scenarios; secondly, through open strategies, application developers can develop applications. Boarding the DureOS system enables the smart home products equipped with DureOS to expand its service capabilities. As of January 2018, the number of smart devices with DuerOS activation exceeded 50 million, and monthly active devices exceeded 10 million. Skyworth, as a leader in the field of large screen TVs and OLED TVs, has obvious advantages. According to the data from Ove Cloud Network, in 2017, Skyworth ranked first in the national total sales volume in the most mainstream 50-60-inch large-screen television statistics in the color TV industry. OLED TV is the most important growth point in the current high-end market. In the Aowei omnichannel data, in 2017, Skyworth OLED TV sales accounted for 46% of the total OLED sales in the Chinese market, ranking second, followed by the difference. LG and Sony, of which LG accounted for 16%, Sony accounted for 14.9%. It can be said that every time you sell two OLED TVs, one comes from Skyworth. Skyworth's huge TV market share means that it covers a large number of family scenarios and crowds, and can provide sufficient application scenarios and big data for Baidu DuetOS. At the same time, Skyworth is unmatched in the hard power of home appliances and has built a relatively complete smart home hardware ecosystem. Including high-definition OLED TVs, smart refrigerators, washing machines, air conditioners, etc., and independently developed the AI ​​picture quality chip "hummingbird", with first-class hardware supply chain capabilities. And Skyworth Coocaa as a technology platform focused on smart TV big screen value mining, after years of cultivation, the number of its own terminals has exceeded 28 million, becoming China's largest smart TV OTT platform. The cumulative total of operational terminals has exceeded 31 million, and the number of daily active users has exceeded 12 million. No matter whether it is the number of operational users or market valuation, it ranks among the top in the industry. And Baidu chose Skyworth cooperation, it is to see Skyworth's technology and market advantages in the field of high-end products. For Skyworth, Baidu Baidu DuerOS has proven its ability to run on tens of millions of smart hardware, which is not what other competitors have. Therefore, the alliance between Baidu and Skyworth is a combination of the first echelon of artificial intelligence and the first echelon of high-end color TV. Baidu’s chairman and CEO, Li Yanhong, said: “This cooperation is ostensibly a tactical cooperation, but I believe this is very much in line with the development strategies of the two companies.... The important thing is that it promotes China, even The people of the world use television to use this piece of screen, which has a long history but is very valuable and very promising, so that people can better obtain what they want and make people's lives better." From this we can also see that Baidu’s strategy for investment in Skyworth is obviously an allies-style investment. Penetration rather than predatory help will greatly stimulate the autonomy and development momentum of the invested companies and release their greatest commercial potential. Through the cooperation between the two, artificial intelligence appliances will also usher in a period of rapid growth.
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