Although the current ultra-thin and curved characteristics of AM OLED screens are limited to small display screens, it will take time to actually use a large display such as AMOLED TV, but as a revolutionary technology, OLED will completely change TV in the future. Shape. Samsung is very optimistic about the future of flexible AMOLED TVs. It plans to mass-produce it in 2013 or 2014. According to Kim Seong Cheol, senior manager of Samsung Mobile Display SMD, with the current technology of Samsung, AMO LED display The thickness of the screen can be as thin as 0.1mm. That is to say, after two or three years, the TV may be a piece of paper that you take out of your pocket, or it may be a transparent glass on the wall. Display technology continues to evolve, and TV may be a piece of clothing that you wear on your body.


In the face of display technology, even the hard-core companies like Apple have to bow their heads. It is said that in 2010, Apple bought all the inventory of Samsung Super AMOLED panels in 2011. At present, the AMOLED panel market is basically monopolized by Samsung, and its market share of products reaches 98%. Even if Apple does not intervene in the procurement of AMOLED, the inventory of Samsung AMOLED is already in an extremely short state. Jobs’s intention is clear: I hope to take the initiative in the future in this way. Although Samsung is the world's largest manufacturer of liquid crystal displays, analysts pointed out that due to the peak of the LCD TV industry last year, the future market size will shrink by 3% to 4% per year, so AMOLED is the main force for large TV displays in the future. DisplaySearch predicts that by 2015, OLED display revenue will increase from $591 million in 2008 to $6 billion, and the compound annual growth rate will reach 40%. By then, OLED TV will become the largest application. Jobs’ apparent move is to reserve for the future. The replacement of the display screen will usher in a new round of consumption climax. No matter how the market changes and how the king changes, the talent at the top of the technology is the real winner.

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