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2017 Sharp 8K Cross-border Forum
Consumer Appliance Demand Upgrade: 8K Technology Opens New Horizons
Currently, with the rise in consumer demand and the push towards high-end products, innovations in screen size, picture quality, and processes are driving growth in the color TV market. The TV industry has entered an era defined by advanced technological competition. Pursuing 8K technology has emerged as a significant trend in both home appliances and television industries. Many companies are now investing in 8K tech, with Sharp being a prominent leader. For Foxconn and Sharp, "8K imaging isn't just the foundation of China's 2025 Manufacturing initiative but also a crucial step towards enhancing human progress." To embrace the 8K era, Foxconn and Sharp have made substantial preparations in terms of hardware, technology, and financial resources.
Beyond TVs, 8K's ultra-high definition can also find applications in numerous other fields. This was a key topic of discussion during the 8K Cross-border Forum. As experts from various industries shared during the event, the applications of 8K are extensive. For instance, in precision manufacturing, Sharp leverages high-tech research and precise manufacturing management to ensure top-notch product quality, allowing consumers to enjoy premium products effortlessly. In sports broadcasting, 8K cameras deliver superior HD viewing experiences. We anticipate that with Foxconn and Sharp’s efforts in building the 8K eco-industrial chain, the pursuit of 8K technology will become a mainstream trend. Upstream and downstream companies in the industry are expected to join in, making 8K TVs a common household item. "8K" will transition from a technical concept to a part of daily life.
The Industry Chain is Evolving
For TVs, a single technological breakthrough doesn’t signify overall industry progress. Only when the entire industry chain collaborates can the sector truly advance. There’s no doubt that Foxconn and Sharp’s developments in the 8K industry chain will drive comprehensive progress in the sector. Unlike the 4K TV era, the strength of the industry chain will significantly boost 8K technology, continuously improving and maturing it. With these complementary elements in place, household appliance companies will see leaps in growth.
The 8K ecosystem spans the entire value chain, from content creation to playback. At the 8K Ecosystem Conference, Sharp officially announced the formation of an 8K eco-industry. From upstream 8K sources to content editing, storage, transmission, and final playback, a complete industrial chain will be established and executed through Foxconn’s robust financial network. As this 8K ecosystem takes shape, it will profoundly alter people’s social lives in the future. Through 8K+5G technology, Foxconn and Sharp aim to redefine work, education, entertainment, family interactions, safety, health, property transactions, and green transportation. The 8K ultra-fine picture quality will break current technological limitations, bridging the gap between reality and virtuality.
China’s current consumer upgrade is at a pivotal stage of development. The level of product innovation, quality enhancement, and shopping experience richness all influence market growth. Relying on Foxconn’s strategic industrial chain layout and leveraging the Tmall Super Brand Day event, Sharp is bringing the best products to consumers while also creating transformative changes in people’s lives. This marks the first consumer-grade 8K TV launch and the completion of an 8K ecosystem—a commitment from Sharp to consumers, ensuring more individuals can enjoy an ideal lifestyle and elevate their quality of life.
On August 31st, Sharp hosted its Super Brand Day and 8K Cross-border Forum in Shanghai. The event marked the unveiling of Sharp's first-ever consumer-grade 8K TV, the AQUOS 8K model. During the conference, industry leaders from e-commerce platforms, healthcare, education, security, and other sectors gathered to discuss the future of 8K technology across various industries. They shared insights on how ultra-fine image applications could enhance experiences in their respective fields and everyday life. It was evident that with the leadership of domestic companies like Sharp, 8K technology is converging different industries and demonstrating immense market potential. Participants agreed that 8K technology holds vast possibilities and has become a common vision.